Executive Summary

Your choice of a dealer is very important when buying a diamond. Recognizing and patronizing the best diamond dealers will help to alleviate the risk of you buying a substandard diamond associated with dubious and unverified diamond sellers.

Before purchasing a diamond, there are certain things that you must pay attention to, to avoid buying a bad diamond from an untrusted seller.

View Diamonds in HD

  • The image quality of the diamond you’re about to buy must be very high.
  • The diamond must be certified by the GIA or AGS.
  • The diamond vendor should have a large diamond inventory.
  • There’s a possibility for things to go sour in any business transaction, you must ensure your diamond dealers have a good customer care representative. Just in case.

Some diamond stores that stand out as the best over the years are as follows:

James Allen: Their service delivery is top-notch. They have a 3D, 360 degrees high-quality diamond display technology that shows the diamond you’re buying in 3D and gives you a thorough view. They are known to have the largest diamond inventory in the world with over 200,000 diamonds of different cuts, sizes, and shapes, for you to choose from.

Whiteflash: They are specialists in super ideal cut diamonds. All their diamonds are cut to maximize their beauty and their strict standards will not allow less. They have a large inventory of their own. They do not use virtual inventory like many other retailers.

Blue Nile: They are reputed as the best sellers of big diamonds. They pay a lot of attention to quality control, so they sell only quality diamonds. They have a large inventory as they have connections with the world’s biggest diamond manufacturers.

Brian Gavin: They deal a lot with fancy diamonds and are also known to deliver diamonds with the best sparkle.

When it comes to buying a diamond, there are a lot of factors to consider. It is needless to say again how expensive diamonds are. So if you are getting one, you must be sure that you are getting the right diamond at the right price and from the right dealers. Knowing these basics will save you some cash, as well as the risk of buying a substandard or poor quality diamond from an untested and unverified buyer.

In order to be sure that you are getting value for your money, there are certain things that a jewelry store must be able to provide before you decide to purchase your diamond from them. This is especially important if you’re buying online.

What Buyers Should Keep In Mind before Purchasing a Diamond?

The jewelers must be able to provide you with:

  • Real high-quality images

If you’re going to buy a diamond from an online store, what should fascinate you in the first place should be the images of the diamond shown on their site. This is one way you can differentiate the best dealers from the mediocre ones.

The best dealers always show you high quality, fully interactive images (including all the angles) of the exact diamond that you’re purchasing. Other retailers might show you one or two angles of the diamond and the image quality is not likely to be high. So you must be careful in making your choice.

  • Certification from the GIA or AGS

The GIA and AGS are two of the world-leading gemology bodies. If a diamond doesn’t have a certification from either of these bodies, then it is not advisable that you go ahead and buy them. If a diamond is graded and certified by either of these organizations, then you can be sure of the quality of the diamond from the certificate. This reduces the risk of you being scammed by a jeweler. You can know what you’re purchasing and ensuring the value of your money by asking for this certificate. This is very necessary and should be a prerequisite before you consider doing business with any vendor.

  • Large diamond inventory

It is actually impossible, or at the least very unlikely, that an in-genuine jeweler would have a large inventory of diamonds. One thing that a large diamond inventory offers you is the ability to find exactly what you need and make the right choice without settling for less. So you should look out for dealers with a variety of diamonds in their inventory. It is most times proof of their genuineness. An example of a genuine dealer like this is James Allen with over 200,000 diamonds in their inventory.

  • Excellent customer care service

This might not sound like a really big problem for you, especially if you’re not hoping to have any issues with the dealers. However, this is business and in any transaction, things are bound to go well every time. So before you purchase from any particular dealer, you must ensure that their customer care service is top-notch. Your views should be easily aired and your problems sorted as soon as possible. Their return policy is also something that you must be certain of before committing yourself. You may purchase a diamond online but what you are seeing, in reality, is a whole lot different. The company’s return policy comes to play in situations like this and you must make sure that it favors you. The best dealers usually have excellent customer services because they understand the importance of the customer and their huge reputation is at stake.

  • Get the value for your money

One thing you will get from the very best jewelry dealers is the value for whatever amount you are paying. This is how they build their brand and integrity. You have to be satisfied knowing that you have what you want and you didn’t have to pay over the sky for it or for something lesser. It is more about paying the exact amount for the value of the product you have at hand, no more. Maybe even less…

There’s no point in listing out what to keep in mind or what to look out for in a jeweler without our recommendations or our pick of the best places to buy a diamond. That’s what this whole article is about in the first place.

There are indeed a number of places that can be considered good enough, for you to buy your diamond. But there are some others that are simply exceptional. In this article, we detail 4 diamond stores that are absolutely the best of the best.

 

James Allen

They are undoubtedly the best online retail jewelry store in the whole industry. They are considered the best by many quarters and they have successfully lived up to that billing with how they deliver their service. They have helped customers revolutionize how they shop for diamonds, with their 360degrees diamond display technology being one of the benefits for the customer.

It is easy to see why they are the best with the different features which they offer.

Their 3D, 360 degrees high-quality diamond display technology is one of the best features they provide. They show you the exact diamond that you are buying in 3D for you to know what you are bargaining for. This is very important for you to have an idea of what you will be getting.

They are also known to have one of the widest and largest diamond inventory in the world. The over 200,000 diamonds in their inventory gives the buyers a variety of options (ranging in sizes and specifications to fit into different budgets) from which to choose from. This means that you don’t have to be limited to what your buyers have to offer. But you can find the perfect match that you want.

If you want to buy diamonds with fancy shapes like pears, oval, heart, asschers, and cushions, James Allen is the best place to buy them. The reason is because of how it is simple for you to decipher the quality and performance of the cut by the ASET images and videos.

Apart from the above-mentioned features, there are a lot of other features and benefits that James Allen offers for their customers which makes them the best sellers of jewelry in the industries. If you’re not already convinced, these are a few.

  • They give a money-back guarantee of 30 days. Additionally, you can resize your diamond for free for the first 60 days.
  • They do not use generic diamond photographs. The pictures on the display are the actual pictures of the diamonds in stock. And there are over 200,000 of them.
  • You can design your diamond engagement rings the way you like from scratch.
  • There are different styles of rings that you can choose from for your diamond ranging from solitaire styles to vintage styles.
  • They have a wide collection of different pieces of designer jewelry from different acclaimed designers.
  • If you want to design a diamond ring for yourself, they have an “inspiration gallery” to inspire you.
  • They have a virtual ring sizer
  • They offer free shipping for customers to all locations all over the world.
  • 24/7 accessibility to customer service through emails, phone calls, and live chats.
  • All their diamonds are certified.

 

Whiteflash

Whiteflash is known to specialize in diamonds with super ideal cuts. They have a signature “A CUT ABOVE” super ideal round cut and princess cuts diamond which is recognized internationally as one of the best cut diamonds in the world. Their diamonds are usually cut to enhance light performance and sparkle. They have a very stringent standard with which they use to curate diamonds with the best cuts. This is what makes them stand out as a jewelry dealer alongside their deep inventory of in-house diamonds.

One advantage that whiteflash has over many other diamond dealers is the fact that they own their diamonds. So they don’t make use of virtual inventory, like many other online retailers do, listing diamonds that they do not have ownership of. Their ownership of the diamonds allows them to get analytical data (ASET, Idealscope, videos) of the diamonds. So this helps them to enhance the quality of their service delivery to their customers. An example of such service delivery is the provision of comparison videos for their clients.

Whiteflash also has connections with a number of quality high-end designers. They provide pieces of jewelry from these renowned designers, some of which are Tacori, Vatche, Simon G, Verragio, Ritani, Danhov, and Benchmark.

One very important feature of this company is their customer care service and their after sales policy. They offer the best customer service and are known to provide relevantly advises to their customers whenever they are required to.

There are a lot of reasons, as already discussed above, why these jewelers are one of the very best there is. Some other features and benefits of this company are listed below.

  • They offer free shipping for customers to all locations all over the world.
  • They have a lot of designer brands from which you can select.
  • You are able to view the ASET images and Idealscope images of the diamond you are going to buy.
  • All of their diamonds are certified by the AGS.
  • They have a lifetime upgrade policy (you would only be required to pay the difference between your previous diamond and the upgraded form).
  • They have a 30 days returns and a buyback guarantee of one year.
  • They have won numerous “winner of distinction” awards coupled with a better business bureau rating of A+ which is a testament to the excellence of their deals and service.

 

Blue Nile

This is another very reputable jewelry store. They are currently one of the biggest online diamond retailers. They have a reputation as the best place to buy diamonds with big sizes. They are known to have established connections with many of the world’s biggest diamond manufacturers. This has allowed them to grow their diamond inventory with impressive depth. It also means that they are able to provide diamonds with a high cut quality

One very important concept with the Blue Nile is quality control.  They do not take it for granted and it has enabled them to be able to stand behind all of the products that they create and put out for sale. At all the different levels of manufacturing from the initial design to the last stage, there are different quality checks along the different stages. Of course, the reason for this is to ensure that they put out the very best to their customers.

The manner in which the business is set up and run enables them to save cost by driving down overhead and this cost saving is passed on to the customers

There are a lot of reasons why the Blue Nile are one of the best dealers of diamonds and one of the best places for you to purchase your diamond. Some of the features and benefits that they offer are listed below;

  • They have a very large selection of diamonds of varying sizes, especially the large sizes that you can choose from.
  • All of the diamonds that are in the Blue Nile inventory are certified by the GIA.
  • They have a full lifetime warranty which includes repair, complimentary, resizing and cleaning of the diamond.
  • They offer a very competitive price (if not the most competitive prices) for their diamonds so that you can get the best value for your money.
  • The setting of the diamond is made with superb craftsmanship and are available at affordable prices.
  • They offer overnight shipping service and returns free of charge.
  • They have a policy of 100 trade in for all diamonds which are GIA/AGS certified.
  • Customer care service is available round the clock with different means of communication like emails, phone calls, and live chats.
  • They offer 100 satisfaction and 30 days return for shopping that is free of risks.
  • You have different financial options available to you through the Blue Nile credit card.

 

Brian Gavin

This is a very popular diamond company that started out with making ideal cut diamonds of hearts and arrows diamond shape. If you are looking for top quality fancy diamonds like the emerald, princess, round, or cushion diamonds with the best cut, this is definitely where you should be looking at. They have built a reputation for consistently delivering diamonds with the best sparkle.

Brian Gavin provides their clients with information on how the diamonds interact with light by providing them with different views of the diamond under particular conditions of light.

They are known to be innovative leaders in the diamond industry and they proved this by producing their signature diamond AGS000 emerald cut diamond. This diamond is an emerald diamond with contrasting patterns and a superb optics. This innovative diamond is the first ever emerald diamond that is very much brighter than the normal emerald cut diamond. The light performance of this diamond has been evaluated by the AGS and it has been backed up. For a company like this that can make its own diamond, way better than the other diamonds of the same cut. You should have an idea of what you’re in for when you are purchasing diamonds from them.

There are a lot of features and benefits that Brian Gauvin also offers its clients. Some of them are listed below.

  • They are known to have diamonds that have the best cut in the whole world.
  • They have signature diamonds that are curated individually and owned in-house.
  • Their signature diamonds are AGS000 ideal cut emerald diamonds.
  • Possess a lot of fancy shape diamonds like the heart, cushion and princess cut with a super ideal cut.
  • They have diamonds with fluorescence and an ideal cut at a lower and very affordable price.
  • Warm colored diamonds (M – Z) with a super ideal cut are also available.
  • They have beautiful custom designs and superb bench workmanship.
  • They provide you with a 360 degrees videos for all the diamonds that are available for sale.
  • They also have the policy of a one year buyback.
  • They have and can provide you with ASET images and the Idealscope images for the diamonds they have for sale.
  • They provide a variety of financial options through Affirm.
  • They provide their customers with an inspection and return period of 15 days.
  • Signature diamonds have a benefit of a lifetime upgrade.
  • They provide international shipping free of charge with full insurance.

Conclusion

There’s no doubt that there are a lot of reasons why people purchase their diamonds where they do. It depends first on personal choice and many other factors.

While we understand that there are a number of relatively good places to purchase your diamonds from. The recommendations above are the very best of them all based on the benefits and features that jewelers offer to their clients.

The question of where to buy a diamond from has been answered. Make sure to follow the guidelines on what to keep in mind before making a decision on where to buy a diamond. The point is to make sure the benefits gravitate towards you.

diamond fluorescence Previous post Diamond Fluorescence
diamond certification Next post Diamond Certification